Traditionally trained at Central St Martins and Chelsea College of Art, Ian has spent three decades developing concepts and designing meaningful brand experiences and corporate identities for organisations of all shapes and sizes, including 3M, Unilever, Siemens IT and Tata Consulting. Ian blends intuition and technical precision to deliver beautifully crafted design that communicates the bigger brand purpose and positioning. A champion of an intentional, deeply creative and user-focused approach, he believes the opportunities to design business (and life) better are all around us.